What is SEO and How it Works?

What is SEO and how it Works? You are going to learn SEO in one of the simplest and easiest ways today.

Imagine that you are an owner of Swiggy. Many people visit your website to buy food. When Rahul comes to my website and searches for the best Noodles. So what Swiggy will do it will search different hotels which provide noodles and then Swiggy will show only those hotels which provide the best noodles to Rahul. 

So currently Swiggy was working for a single customer Rahul. Now imagine there are billions of people like Rahul who are using Swiggy to find food. Now think how much information Swiggy fetches, filters out, and shows the exact food which people like Rahul are looking for.

This same works with Search engines like google.

Google has trillion on web pages based on a different topic. Google usually collect information about every page on the web, so they can help people find exactly what they’re looking for.

Now imagine you are the best hotel, and you cook each and every food, and you have a website. Now when every time someone searches a food it will land on your page. 

By this every time it will improve your search ranking, and there are good chances that you rank in top positions.

So now the question arises is how Google will know that a particular hotel is the best hotel and cook each and every food. So whenever someone searches for Chinese Noodle, google will narrow its search result to only those pages that are about those searched words.

The second thing Google will look for is title, every web page has a title tag, but we cannot see it because it is in the code part. 

Google pays a lot of attention to page titles because they often summarize what exactly page is about. So if your title exactly matches the searched word you have the chances to rank for that particular searched word (Chinese Noodle). 

The third thing is the links. Links between websites matter when one web page links to another it’s usually a recommendation telling readers this site has good information that you have searched. A Website with a lot of links coming to it can look good to Google but some people try to fool the search engines by creating a bogus link all over the web. 

Fourth and most important part is Content, If you have fresh and engaging content Google will consider you a rising star and your webpage will do well in the search ranking.

All these points sums up and called search engine optimization or SEO. 

This is one of the best tips you can apply to your Website to grow organically. Now I think you know what is SEO and how it Works?